Employer Branding

Advertising is annoying. Fortunately, employer branding is not advertising. The more relevant the employer brand, the closer we get to potential applicants. This makes recruiting and HR work more efficient. Our mantra: strategy instead of advertising budgets.

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SERVICES

FROM EMPLOYER TO SUCCESSFUL EMPLOYER BRAND

STRATEGY

Employer positioning, cultural analysis, candidate journey, channel strategy, communication strategy

CONTENT

Story development, key visuals, videos,
value-based copywriting and design,
job adverts

CAMPAIGN

Campaign strategy and implementation, organic & paid, corporate influencer strategy, internal and external employer branding

Want to get active yourself?
Book one of our workshops on the topics of employee interviews, culture analysis, candidate personas or candidate journeys.

A Thought to go

"CAN YOU EXPRESS IN ONE SENTENCE WHAT YOU STAND FOR AS AN EMPLOYER?"

CONCEPT

STRATEGY INSTEAD OF ADVERTISING BUDGETS

With our unique interview concept, we discover what your employees value about their employer. Combined with creative ideas, we develop an employer positioning that sets you apart from your competitors.

You decide how big we think. From corporate design and careers pages to job adverts, we generate more attention.

Methodology

The NICARUS recipe for success

At A GLANCE

EMPLOYER BRANDING IN FIGURES

Up to

0 x

more clicks on job adverts

Over

0 %

Increase in incoming applications

Mix of

0

CHannels

BECOME an EMPLOYER of CHOICE

we create an
ECHO EFFEKT©

Your individual ECHO EFFEKT© results in the employer value proposition as well as campaign strategies and claims.

The echo, i.e. the employer positioning, automatically makes waves and becomes anchored in the minds of tomorrow’s talents.

YAMBS-Logo

“We have been working with Nicarus for some time now, and the professionalism and quality of the results have exceeded our expectations right from the start. The always friendly communication rounds off the positive overall picture.”

Markus Uhl, Managing Director Software4Professionals

Strategies for your employer branding, optimal candidate journeys and campaigns.

Hi, I’m Manuela Waskey.
Just write me a short message.