Public Relations
Employer
BRANDING
SNP SE
The Client
SNP SE
SNP SE is a leading global provider of solutions for digital transformation processes and software-based data migrations. Working at SNP means experiencing the flair of a technology start-up, paired with the expertise of over 25 years of industry experience and more than 14,500 successfully completed projects. The listed IT company is active in six regions – and is therefore always on the lookout for talent.
Sector
Information technology (IT)
Goal
Positioning as an attractive employer and increasing the number of applications received
Measures
Employer Branding, Go Live communication
Services
Attractive employer with a message
“At SNP you can be more” – this is how the employees themselves describe the company.
This became: “Be more”. The claim is as simple as it is ingenious. Because it precisely describes the culture, values and attitude of the employees at SNP: to constantly surpass themselves. This message also runs through the newly designed careers page. Individual “Be more“ journeys were created through interviews with employees, which allow them to experience the development opportunities at SNP at first hand. SNP presents itself sustainably as a strong employer and successfully communicates the employer brand externally – and internally – through Go Live communication.
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