Public Relations
Internat.
Social media
for Gelita
The Client
Gelita AG
Gelita is one of the world’s leading suppliers of gelatine, collagen and collagen
peptides. In addition to gelatin for the food industry, Gelita develops and sells
innovative, tailor-made products based on collagen proteins.
Sector
FOOD
AND PHARMA
Goal
BRAND AWARENESS FOR NEW BUSINESS AREAS
Measures
Social Media
and Blog
Services
EXPERT BLOG AND SOCIAL MEDIA
Gelita is one of the world’s leading suppliers of gelatine, collagen and collagen peptides. In addition to gelatin for the food industry, Gelita develops and distributes innovative, tailor-made products based on collagen proteins.
Gelita approached the agency in 2018. The globally active company wanted to advance its standing as a quality and innovation leader as well as position itself as a research and development partner in new business fields. We designed an expert-written blog and developed an international social media strategy, including campaigns on #AmazingCollagen and #AmazingGelatine. The result: Gelita quadrupled the number of its social media followers and significantly increased engagement.
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