Employer Branding

As an agency for effective digital content, we rethink brand and HR communication. We offer full service, meaning: we develop employer branding strategies that sustainably strengthen your brand as an employer – and help you make it visible across all channels.

Employer Branding

How to attract and retain the best talent

1. With methodically conducted interviews, we find out what your employees value about their
work and what added value they see in your company.

2. With well thought-out approaches, we sharpen your positioning and identify development
potential for the employer brand – both internally and externally.

3. With creative ideas,we give your employer brand a new corporate design and more attention:
from the job advertisement to the career page.

In this way, we help your company to stand out positively on the employer market, to attract the
right candidates and to fill positions in the long term.

What convinces potential applicants of you as an employer?
A unique positioning and honest  insights. Want some examples!

It's not that you shape the future and use the latest technologies, but colleagues in all teams who have a feel for trends and bring them into the company. Commonly known as a "dynamic and innovative company".

It's not the cafeteria that attracts employees to the office, but the appointment to fixed office days on Semolina Day. Commonly known as "employee canteen".

It's not the fruit basket, but the colleague who brings over the last plum because you like it so much. Commonly known as the "collegial environment".

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At a glance

Emplyer Branding in numbers

up to
0 x
more clicks on job ads
About
0 %
Increase in applications received
a mix of
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channels

Konzept

How we develop attractive employer brands

Analytical

with tools and know-how in personnel marketing, we analyze the status quoand identify your optimization potential.

Inside-Out

we work out your values, mission statements and cultural dimensions – inother words, what defines you as an employer at the core. And we make sure that yourinner values are just as convincing as your appearance.

From A to Z

from the first contact with the employer brand to the conclusion of thecontract, we outline best practice. In doing so, we optimize all touchpoints according tocurrent applicant standards.

Customized

we develop real and personal employer branding strategies for yourindividual requirements.

Cross-industry

our team combines expertise from very different industries – from B2B toB2C and from start-ups to large corporations.

Sparring partner

we are close to our customers, listen actively and support you whereyou are at the moment. As a full-service agency for employer branding, we find solutionsto all challenges.

What we offer

Our services in employer branding

STRATEGY CONSULTING:

Positioning, Employer Value Proposition (EVP), communication and campaign strategy for all channels

CONTENT CREATION:

Campaign and content creation, key visuals, moving image value-based copy copy and designs.

JOB ADVERTISEMENTS:

Profile analysis, story development, keyword optimization, graphic design, content creation, performance measurement

MONITORING & ANALYTICS:

KPI Definition, Digital Monitoring, Conversion Tracking

WORKSHOPS:

Employee survey, culture analysis, market analysis, persona workshops, candidate journey

YAMBS-Logo

“We have been working with Nicarus for some time now, and the professionalism and quality of the results have exceeded our expectations from the very beginning. The always friendly communication rounds off the positive overall picture.”

Markus Uhl, Managing Director Software4Professionals

INTRODUCING OURSELVES

Our creatives & strategists

We are the brains for your employer branding. A team that develops innovative and effectiven strategies for HR marketing based on the requirements of HR departments. Our passion is to transform values and messages into unique content. To do this, we work together in agile teams and combine our skills from conception, content creation, graphic design and SEO expertise to HR experience and industry knowledge.

Ask OUR EXPERT FOR CUSTOMER JOURNEY, SEA, SEO AND DIGITAL ANALYTICS.

Hi, I´m Manuela Waskey.
Just write to me. I’ll get back to you as soon as possible.






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    Employer Branding

    As an agency for effective digital content, we rethink brand and HR communication. We offer full service, meaning: we develop employer branding strategies that sustainably strengthen your brand as an employer – and help you make it visible across all channels.

    Employer Branding

    Wie Sie die besten Talente anziehen und halten

    1. Mit methodisch geführten Interviews finden wir heraus, was Ihre Mitarbeiter an ihrer Arbeit schätzen und welchen Mehrwert sie in Ihrem Unternehmen sehen.

    2. Mit durchdachten Ansätzen schärfen wir Ihre Positionierung und zeigen Entwicklungspotenziale für die Arbeitgebermarke auf – intern wie extern.

    3. Mit kreativen Ideen verleihen wir Ihrer Employer Brand ein neues Corporate Design und mehr Aufmerksamkeit: von der Stellenanzeige bis zur Karriereseite.

    So helfen wir Ihrem Unternehmen, sich positiv am Arbeitgebermarkt abzuheben, die passenden Kandidaten zu gewinnen und Positionen langfristig zu besetzen.

    Was überzeugt potenzielle Bewerber von Ihnen als Arbeitgeber?
    Eine einzigartige Positionierung und ehrliche Einblicke. Beispiele gefällig!

    It's not that you shape the future and use the latest technologies, but colleagues in all teams who have a feel for trends and bring them into the company. Commonly known as a "dynamic and innovative company".

    It's not the cafeteria that attracts employees to the office, but the appointment to fixed office days on Semolina Day. Commonly known as "employee canteen".

    It's not the fruit basket, but the colleague who brings over the last plum because you like it so much. Commonly known as the "collegial environment".

    Previous
    Next

    AUF EINEN BLICK

    EMPLOYER BRANDING IN ZAHLEN​

    Bis zu

    0 x

    mehr Klicks auf Stellenanzeigen

    Über

    0 %

    Steigerung im Bewerbungseingang

    Mix aus

    0

    Kanälen

    Konzept

    So entwickeln wir attraktive Arbeitgebermarken

    Analytical

    with tools and know-how in personnel marketing, we analyze the status quoand identify your optimization potential.

    Inside-Out

    we work out your values, mission statements and cultural dimensions – inother words, what defines you as an employer at the core. And we make sure that yourinner values are just as convincing as your appearance.

    From A to Z

    from the first contact with the employer brand to the conclusion of thecontract, we outline best practice. In doing so, we optimize all touchpoints according tocurrent applicant standards.

    Customized

    we develop real and personal employer branding strategies for yourindividual requirements.

    Cross-industry

    our team combines expertise from very different industries – from B2B toB2C and from start-ups to large corporations.

    Sparring partner

    we are close to our customers, listen actively and support you whereyou are at the moment. As a full-service agency for employer branding, we find solutionsto all challenges.

    Was wir bieten

    Unsere Employer-Branding-Leistungen

    Strategie-Beratung:

    Positionierung, Personas, Candidate Journey, Kanalstrategie, Kommunikationsstrategie

    CONTENT CREATION:

    Kampagnen- und Contentkreation, Key Visuals, Bewegtbildwertebasierte Copytexte und Designs

    Stellenanzeigen:

    Profilanalyse, Storyentwicklung, Keywordoptimierung, grafische Gestaltung, Content-Erstellung, Erfolgsmessung

    Monitoring & Analytics:

    Digitales Monitoring, Reporting, KPIs, Analytics

    WORKSHOPS:

    Mitarbeiterbefragung, Kulturanalyse, Marktanalyse, Persona-Workshops, Candidate Journey

    YAMBS-Logo

    „Mit Nicarus arbeiten wir schon einige Zeit zusammen, die Professionalität und die Qualität der Ergebnisse hat von Beginn an unsere Erwartungen übertroffen. Die immer freundliche Kommunikation runden das positive Gesamtbild ab.“

    Markus Uhl, Geschäftsführer Software4Professionals

    Wir stellen uns vor

    Unsere Kreativen & Strategen

    Wir sind die Köpfe für Ihr Employer Branding. Ein Team, das angelehnt an die Anforderungen der HR-Abteilungen innovative und effektive Strategien für das Personalmarketing entwickelt. Unsere Leidenschaft ist es, Werte und Botschaften in einzigartigen Content zu verwandeln. Dafür arbeiten wir in agilen Teams zusammen und verknüpfen unsere Fähigkeiten von Konzeption, Content Creation, Grafik-Design und SEO-Expertise bis hin zu HR-Erfahrung und Branchenwissen.

    Fragen Sie unseren Expertin für Employer Branding, Candidate Journey und Stellenanzeigen.

    Hi, ich bin Manuela Waskey.
    Schreiben Sie mir einfach. Ich melde mich umgehend.







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